Marketing activities

“door to door” Sampling / Distribution: Sampling is generally considered the most effective tool to generate trial in the FMCG markets. The prospect is given a certain quantity of product to try, taste and use for no charge, "Door-to-door" sampling is one sampling method that ensures that the sample for trial is delivered directly to designated households. It therefore allows for a high degree of control as far as where the sample is delivered.

Brochure distribution: Distribution of brochures and pamphlets is also an effective way to communicate with a target audience. For best results, the distribution must ensure that the intended target receives the communication tool.
Statistics Lebanon Ltd, has been distributing hundreds of thousands of samples and printed messages on behalf of major FMCG companies directly to households since 1999.
Our company provides physical, logistical and organizational facilities necessary to conduct this service to selected audiences. We also guarantee accurate record keeping and necessary data management to support and document the sampling and distribution process

Mailing List: We have recently re-vamped these services and developed them to include the provision of a personalized mailing list. For clients who wish to inform a selected target audience of a new product, service etc., we scan our databases and extract a personalized mailing list. We send members on the list the documents, pamphlets etc. via courier.